Friday, August 22 marked the debut of a new exhibit at the Georgia Aquarium. On that morning, the ship that was thought to be unsinkable resurfaced, or rather relics from the ship resurfaced. The exhibit, Titanic Aquatic, was established in an effort to help raise attendance at the aquarium.
I think this was a very wise PR tactic. The story of the RMS Titanic fascinates many people. While there was an exhibit similar to this a few years ago in Atlanta, the fact that it's coupled with an aquarium makes it all the more interesting. What do you think about the location of this exhibit? Would it make you more inclined to attend?
In 2006, a similar collection was brought to Atlanta; however, the new exhibit at the aquarium surpasses the old collection, featuring recovered items that have never been seen by the public. Early this August, the Atlanta Journal Consitution published an article helping promote the Titanic exhibit.
What I want to know, is do you think this was a wise move to help generate more attendance or do you think they could have done something better? I've only visited the aquarium once since it's opening; however, I might have to consider taking another trip now.
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3 comments:
I've been to the GA Aquarium once, and I personally liked the Tennessee Aquarium in Chattanooga better. I felt like there was more to see in TN I think. Anyway, the story of the Titanic has always fascinated me too, and I definitely think it could help with attendance, particularly with an older crowd.
Have seen the old exhibit -- I'm interested in this one, too.
Let's see, I saw the Titanic exhibit when it was in Atlanta a couple of years ago. It was fascinating. I have also been to the GA Aquarium. I think that it is a good PR move on the part of the GA Aquarium but I don't know that I would pay to go and see two things I have already seen for the second. However, it is a good way to attract people who have never seen the Titanic exhibit or who have never visited the aquarium. I didn't know they were doing that, very interesting!
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