Over the past weekend, the news was filled with updates on Hurricane Gustav. Projected paths were updated, evacuations were discussed, and centers were set up to help evacuees. I wondered though, how do we, as PR practitioners, help get the word out?
Well, I found my answer while searching on Google. We get the word out through social media.
I came across another blog (http://thejstandard.wordpress.com/) that recently published a post about social media and the lessons learned from using it during the recent natural disaster. By using Twitter and other methods of social media, other PR practitioners were able to help with up-to-date information on everything concerning Gustav.
I don't know that I would have thought to use social media like Twitter to help disseminate information, but maybe it's because I haven't gotten used to using it yet. However, it does appear that the new methods of reaching out to fellow PR enthusiasts and clients will be made easier by accessing tools like Twitter and other social media.
Subscribe to:
Post Comments (Atom)
3 comments:
What would we do without the internet?
This is a thoughtful post, Ashley. You addressed a real public relations concern, and showed how it could help your life. Well done.
Just another sign that I need to go ahead and get on twitter...
Post a Comment